Yesterday was the 4th annual FM94/9 live broadcast of Alex’s Lemonade Stand at the Miller Family home on the corner of Redwood and Thorn. Roger and I have wanted to make it out for this event pretty much every year since it started. Now that we live five blocks from the Miller Family, it will become an annual tradition for us too. That is, if they able to keep it there.
Of the four years they have been doing this event, this is the biggest yet. The stands take over three of the four corners of the intersection, selling lemonade (both pink and yellow varieties) to passers by for donations to pediatric cancer. They also had a silent auction, live local music and guests from the local Star Wars Society, all part of the event.
Their fundraising goal was $10,000 which they had raised the previous year. By 11am, only one hour after they started, when our family stopped by, they had already raised $2,000. One of the big draws was the family four pack of Legoland tickets that they were giving away if you donated $80 to the cause. By 11:30am, the tickets they had on hand where gone and they had to start taking IOU’s. As FM94/9’s DJ, Hilary put it best “It is so California of us,” referring to the the state tax returns.
According to Amy Miller, the event had much more press than in previous years including on-air segments on both KUSI and NBC 7/39. It was overheard Amy saying that she doesn’t want this event to get any bigger. And neither do the neighbors. The cops came by at least twice in the hour that we were there, responding to neighbor complaints regarding music volume and crowds in the street and sidewalks. If it does get much bigger, they would have to look at a different venue, which would be a sad prospect to both the Miller Family and the community as a whole.
Our family hopes they continue this successful fundraiser at their home for years to come. Not just because it is within walking distance, but because it shows the collective power of good in our community.